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November 7, 2013

Netflix Gets Awesomely Defensive

Posted by John
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For those of us who haven’t been too impressed with Marvel’s Agents of S.H.I.E.L.D. --- and, let’s face it, this is quite a lot of us, unfortunately --- some really great news came down the pike today. As reported on Deadline movie- and TV-streaming giant Netflix announced a huge deal with Marvel/Disney today in which four (four!) new shows will be coming to Netflix in 2015.

The shows will star Daredevil, Iron Fist, Luke Cage, and Jessica Jones, with each getting a 13-episode order. Even better, the four series will lead up to another miniseries featuring the Defenders. This is amazing news.

 

As much as I love the Avengers, I’ve always found the Defenders the more interesting team. The Defenders were clearly overshadowed by the more powerful team of gods and giants, but the Defenders had something more exciting to me. They were second place, so they tried harder. I’m thrilled to see this news, especially because it gives Daredevil a much deserved second shot.

 

While nothing was announced about this particular character, the Defender I really want to see is...

 

The full text of the press release announcing the deal is below.

 

BURBANK, Calif., Nov. 7, 2013  – The Walt Disney Co. (Marvel is a known and loved brand that travels,” sNYSE: DIS) and Netflix Inc. (NASDAQ: NFLX) today announced an unprecedented deal for Marvel TV to bring multiple original series of live-action adventures of four of Marvel’s most popular characters exclusively to the world’s leading Internet TV Network beginning in 2015. This pioneering agreement calls for Marvel to develop four serialized programs leading to a miniseries programming event.

Led by a series focused on “Daredevil,” followed by “Jessica Jones,” “Iron Fist” and “Luke Cage,” the epic will unfold over multiple years of original programming, taking Netflix members deep into the gritty world of heroes and villains of Hell’s Kitchen, New York. Netflix has committed to a minimum of four, thirteen episodes series and a culminating Marvel’s “The Defenders” mini-series event that reimagines a dream team of self-sacrificing, heroic characters.

Produced by Marvel Television in association with ABC Television Studios, this groundbreaking deal is Marvel’s most ambitious foray yet into live-action TV storytelling.

“This deal is unparalleled in its scope and size, and reinforces our commitment to deliver Marvel’s brand, content and characters across all platforms of storytelling. Netflix offers an incredible platform for the kind of rich storytelling that is Marvel’s specialty,” said Alan Fine, President of Marvel Entertainment. “This serialized epic expands the narrative possibilities of on-demand television and gives fans the flexibility to immerse themselves how and when they want in what’s sure to be a thrilling and engaging adventure.”

“Marvel’s movies, such as ‘Iron Man’ and Marvel’s ‘The Avengers’, are huge favorites on our service around the world. Like Disney, Marvel is a known and loved brand that travels,” said Netflix Chief Content Officer Ted Sarandos. “With ‘House of Cards’ and our other original series, we have pioneered new approaches to storytelling and to global distribution and we’re thrilled to be working with Disney and Marvel to take our brand of television to new levels with a creative project of this magnitude.”

This new original TV deal follows last year’s landmark movie distribution deal through which, beginning with 2016 theatrically released feature films, Netflix will be the exclusive U.S. subscription television service for first-run, live-action and animated movies from the Walt Disney Studios, including titles from Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Disneynature and Lucasfilm. Netflix members can currently enjoy a wide range of Disney, ABC TV and Disney Channel films and shows across the 41 countries where Netflix operates.